Stenden University Qatar (SUQ) will host the first major international tourism conference of its kind in Qatar – Tourism in Tomorrow’s World: What the future holds for tourism in the region, in conjunction with Al Rayyan Tourism Investment Company (ARTIC), which is part of Sheikh Faisal bin Qassim Al Thani’s Al Faisal Holding Group and the European Tourism Futures Institute. It will be under the patronage of the Prime Minister His Excellency Sheikh Abdullah bin Nasser bin Khalifa Al Thani and in partnership with Qatar Tourism Authority (QTA).
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The event was launched by Professor Robert Coelen, Vice President International and Executive Dean of Stenden University Qatar, Hassan Al-Ibrahim, Director of Strategy Development, QTA, and Nicolas Frangos, Chief Operating Officer, ARTIC.
To be held at the Renaissance Doha City Centre Hotel from 23rd-24th February 2014, the conference will cover every sector of tourism and hospitality, from family to business tourism, cultural, sun and beach, sports, education, health and environmental tourism. It will address topical issues like political tourism following the Arab Spring as well as new industry developments and trends in the GCC along with factors which can affect tourism in the region.
The purpose of the conference is to underline the importance of tourism for Qatar and the region, focussing on Qatar’s recent tourism growth and showcasing its authentic culture, identity and heritage and focus on sustainability.
The conference, which will become an annual event, will feature internationally renowned tourism experts as keynote speakers including United Nations World Tourism Organisation (UNWTO) Secretary General, Dr. Taleb Rifai, Chairman, QTA, Eng. Issa Al-Mohannadi and top local and international tourism experts and academics. Speakers from Arab Spring areas will also be invited to discuss the challenges facing political tourism in the region.
On a global scale, tourism is significantly one of the largest industries in the world which constitutes 9% of the world’s GDP and provides 260 million jobs. QTA has predicted there will be up 127,000 hospitality jobs in Qatar by 2030.
As Qatar emerges as a tourism hub in the region – with 81 hotels currently in Doha and another 110 under construction – the conference will highlight the importance of the tourism industry as a career choice.
In addition, Qatar’s endeavors to diversify its economy in line with Qatar National Vision 2030 and its extensive construction and infrastructure development, hotels are becoming the virtual ambassadors for Qatar’s tourism industry as business people from across the world flock to Qatar.
Current SUQ students will take part in panel discussions during the conference.
Professor Robert Coelen said, “This dynamic conference is the first of its kind in the region and will attract the world’s leading experts in hospitality and tourism to discuss important key trends and the crucial role Qatar is to play in this sector in the near future.”
He continued, “Hospitality and tourism will be an increasingly important aspect of Qatar’s economic diversification and it is vital we ensure our young people are properly educated and trained to take on meaningful careers. Working closely with government, hotels and businesses throughout Qatar we want ensure that young people working in the industry are of world-class standards with the ability to become the leaders in their fields in the future.”
Hassan Al-Ibrahim said, “QTA’s strategic priorities include developing the tourism sector through stakeholder engagement and inclusion in implementing the National Tourism Strategy 2030 and hence we have developed strong relationship with Stenden University Qatar through various initiatives.”
He added, “Sectorial human capital development is also a priority of QTA. With the amount of hotels and other tourism products and services currently under development, Qatar’s hospitality industry will be able to offer young people ambitious roles in international groups to provide a meaningful career path for life.”
Recently a team of SUQ students and faculty members participated in the international Bahrain Universities’ Model United Nations Conference . Two teams of SUQ students – Team High Flyer and Team Fast Rider – also took part in the Bedaya Shell Enterprise Business Simulation Challenge, where Team High Flyer placed third out of nine participating universities. The students will be honoured for their achievements in a ceremony.